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iBall launches ‘THE SELFIE PHONE’ – Enigma!

Mumbai: Selfie - It has been added to the oxford English Dictionary in 2013 and further been declared as the word of the Year by Instagram – Right from dominating the Stars at Oscars 2014 to making them confess being ‘Selfie addicts’ there is no barring – Selfie–ism is everywhere! 
Understanding the need to take prefect Selfies and then developing a phone which allows taking “The Perfect Selfie” – iBall, a brand known for its innovative and latest technology products unveils ENIGMA - ‘The PERFECT SELFIE PHONE’. Amid the announcement of its Perfect Selfie Phone – “Enigma” iBall modernizes the selfie – ism in the Indian Tech Market.
 selfie
To explain very briefly – the user needed a phone which is easy to hold and take selfie, does not fall while trying to take selfie, there are no blur images and gives great pictures in terms of sharpness as well as allows group selfie too. iBall Enigma lives to all these needs and more! 
 
Priced at just Rs. 7,999 only, iBall Enigma with 11.43cm (4.5”) qHD IPS stunning and bright display, 1GB RAM, Big 8GB internal storage (further expandable up to 32 GB), latest Android 4.4 Kitkat OS, and powerful 1.3GHz Quad Core processor further strengthens its Andi Series, with whole lot of enigmatic features and features never seen before at this segment phones. With Enigma iBall once again raises its bar for affordable innovation in the country! 
 
Smart Back touch Sensor
 
Building brand new user know-how is the Back Touch Panel. The Panel makes one – handed usage of the phone a lot more comfortable. Just tap on the sensor area and click the Selfie - so simple and yet so innovative and powerful!
 
The back sensor allows more usage for scrolling the screen and sliding through gallery pictures by just sliding action on the smart sensor. Adding to its usage, the back touch also allows you to open a pre-defined app on double tap or on long press lets you change the camera from front to rear and vice-a-versa. It’s smart, it’s stylish, and it’s useful! 
 
Fit more in the frame with the best ‘selfie cam’ smartphone
 
If Ellen’s Oscar Selfie was the most re-tweeted yours would surely create a new record. iBall’s Enigma gives a clear nod to the selfie crowd. With three of its features, which are geared towards Selfies, iBall restructures ‘Selfie-ism’. 
 
Its 8MP enhanced front camera allows ‘Wide Selfies’ which enables users to fit more people within the frame with its 88 degree wide angle lens. So let your ‘Selfies’ now be the magnitude of the ‘The Big Fat Indian Wedding’ – instantly the best selfie of all time. Enhancing your selfie is the “Face beauty mode’ which makes every click “The Perfect Selfie”
 
Featuring a 13MP enhanced auto focus rear camera with LED flash lets you capture the action as it happens. Its LED flash support clicks sharp images in extreme low light conditions with the BSI sensor built-in. 
 
Gesture Recognition – Go Crazy!
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Just go crazy….Wouldn't it be cool if you could skip to the next track without touching anything at all? With iBall Enigma its Reality! iBall Enigma holds various gesture options which could be customized by the user suited to the needs.
 
The gesture motion feature further allows users to interact with the phone with just a swipe of the hand in the air. The gesture control feature can be used for clicking photos, changing tracks, browsing entertainment gallery or many more – The little dynamo has it all! 
 
With the on screen gesture panel you can go into specific app by drawing a picture of the alphabet on the gesture panel. Or simply jump to the main screen in the middle of a game by tapping the home screen option on the gesture panel – Enigma builds convenience at a jiffy without a click.
 
NFC & OTG  
 
The OTG lets you attach a pen drive and copy either way easily. Not only that allows you play or open files directly on the pen drive.
 
NFC (near field communication) function is automatically pairs with another NFC compatible device thereby bringing extreme convenience and speed to the usage. 
 
Your phone your language
 
Now converse all you want in your tongue with the 15 pre-loaded regional languages on iBall Enigma. iBall Enigma shall support content and user interface for the multiple languages. Keeping the excitement on is the multi lingual keyboard in your own language, which promises to change the landscape of your phone. Create an ultimate experience and express the World in your own language supported with beautiful language fonts.  Not to miss the 22 international languages making the Phone Global Desi! 
 
Commenting on the launch of Enigma, Mr. Sandeep Parasrampuria, Director, iBall Says, “ iBall’ s Enigma is targeted towards all those who love to take Selfies… no blur images …no fear of phone drops and of course with Smart Back sensor, wide 88 degree lens and stunning 8MP camera to take the Perfect Selfie. Enigma shall add to the momentum of “Selfie – ism.” 
 
True to its name, iBall’s Enigma creates new waves in the busy user lives with its superior technology and advanced on the go features. It adds many other features like smart dial, smart answer, flip to mute, GPS/AGPS, Wifi and Bluetooth, etc etc. iBall Enigma shall be available in Mumbai initially from 2nd week of September and will be available across the country by middle of the month.
 

About Sanjay Trivedi

Sanjay Trivedi is honorary editor of Asia Times. He is senior Indian Journalist having vast experience of 25 years. He worked in Janmabhoomi, Vyapar, Divya Bhaskar etc. newspapers and TV9 Channel as well as www.news4education.com. He also served as Media Officer in Gujarat Technological University.

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