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India emerges as Styling & Design hub for small cars

  • New Delhi: Society of Indian Automobile Manufactures (SIAM) has informed that India has over the years developed into an R&D hub for International Automobile Manufacturers with companies like Renault, General Motors, Mercedes – Benz, Hyundai, Suzuki and all the Indian owned manufacturers setting up design centers in various parts of the country. India has also emerged as a Styling & Design hub especially for two wheelers and small cars and utility vehicles. Renault, General Motors, Hyundai and others are using their Indian design centers to work in tandem with their other global centers and it is understood that the contribution from Indian design centers of these companies are quite significant.
  • Society of Indian Automobile Manufacturers (SIAM) has reported that the Indian automobile market is currently one of the active markets. Large number of launches is taking place as the market for newly launched vehicles is vibrant. At present, there are more than 130 models of passenger vehicle and more than 150 models of two-wheelers  available in the market. The tendency of the customers to aspire for newer designs and technologies is expected to continue and hence automobile OEMs are continuously working on launching new vehicles.
  • SIAM has informed that the industry is focusing on the rural market for passenger vehicles and two wheelers. In fact, rural and sub-urban markets are already contributing to a major share of the Motorcycle and small car markets. With rising incomes and development of infrastructure, rural market is now buoyant. Also, urban markets are seen stagnating and hence, the automobiles OEMs have been focusing on the rural market.
  • This information was given by Minister of  State in the Ministry of  Heavy Industries  and Public Enterprises Shri Babul Supriyo in reply to a written question in the Lok Sabha today.
  • Hybrid/Electric Vehicles
  • Under FAME-India (Faster Adoption and Manufacturing of (Hybrid &) Electric Vehicles in India) Scheme of the Government, Department of Heavy Industry has extended demand incentives @ Rs. 127.77 Crore for purchase of 1,11,897 Electric/Hybrid vehicles since inception of the Scheme on 1st April, 2015 till February, 2017.
  • Government of India approved the National Mission on Electric Mobility in 2011 and subsequently National Electric Mobility Mission Plan 2020 was unveiled in 2013. As part of the mission, Department of Heavy Industry has formulated a scheme namely FAME – India (Faster Adoption and Manufacturing of (Hybrid &) Electric Vehicles in India). The overall scheme is proposed to be implemented over a period of 6 years, till 2020, wherein it is intended to support the hybrid/electric vehicles market development and its manufacturing eco-system to achieve self-sustenance at the end of the stipulated period. The scheme has 4 focus areas i.e. Technology Development, Demand Creation, Pilot Projects and Charging Infrastructure.
  • The Phase-1 of the scheme is being implemented over a 2 year period i.e. FY 2015-16 and FY 2016-17 commencing from 1st April 2015 with approved outlay of Rs. 795 Crore. Based on the outcome and experience gained in the Phase I (2 years), the scheme shall be reviewed appropriately with inputs from stakeholders and shall be considered for implementation post 31st March, 2017 with appropriate allocation of fund in the future.

About Sanjay Trivedi

Sanjay Trivedi is honorary editor of Asia Times. He is senior Indian Journalist having vast experience of 25 years. He worked in Janmabhoomi, Vyapar, Divya Bhaskar etc. newspapers and TV9 Channel as well as www.news4education.com. He is working as Media Officer in Gujarat Technological University, which has 440 colleges under its umbrella.

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